Competitive Intelligence - Outsights

http://www.foxbusiness.com/story/response-interactive-launches-outsights-competitive-intelligence-service/

The above article discusses the company Response Mine Interactive's new product, "Outsights". Current clients of Response Mine include Home Depot, Rooms-to-Go, and Staples. The main purpose of "Outsights" is to analyze consumer data and allow its clients to understand consumer behavior. This knowledge leads to informed decision making into which strategies would have a high probability of success. Response Mine is another example of how bridging the gap between buyers and sellers can be a profitable business venture.